How to Choose a Payment Gateway for Your Startup
In July 2018, Value Market Research released a report on the state of online payment platforms in the previous year. The report addressed, among other things, the value of the industry – $13.5 billion. Now it’s 18 months later, and a new report indicates that value has increased to a stunning $29.4 billion – that’s 55% percent higher than the previous number. Each year, payment gateways are improved and aggressively promoted to the general public. And it’s hardly ever an unsuccessful promotion – nowadays, it is hard to find an online service, be it an e-shop or a paid web app, that includes only one payment option. Furthermore, the topic has become so hot that technology companies are now in competition to provide the fastest, smoothest (whatever that’s supposed to mean), most user-oriented payment gateways. Despite the competition, there will never be a universal solution that meets all needs (unless all businesses suddenly agree to follow a single business model). And it’s not si