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The Major Impact of Social Media?

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Information and communication technology has changed rapidly over the past 20 years with a key development being the  emergence of social media . The pace of change is accelerating. For example, the development of mobile technology has played an important role in shaping the impact of social media. Across the globe, mobile devices dominate in terms of total minutes spent online. This puts the means to connect anywhere, at any time on any device in everyone’s hands. Source:  Smart Insights Why People Share Information A   fascinating study by the New York Times Consumer Insight Group revealed the motivations that participants cited for sharing information on social media. These include a desire to reveal  valuable and entertaining content  to others; to define themselves; to grow and nourish relationships and to get the word out about brands and causes they like or support. These factors have caused social networks to evolve from being a handy means for keeping in t

Facebook Launches its own digital Currency - Libra

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Facebook Reveals Cryptocurrency Plans For Two New Revenue Streams. Believe it or not, Facebook will be the company that brings cryptocurrency to the masses. Today the social network giant published detailed plans for a cryptocurrency called libra, backed by currencies from the most trusted central banks around the world, and accessible even without a bank account. Considering that only a few years ago publicly traded companies wouldn’t even mention cryptocurrency in public for fear of startling investors, the fact that one of the largest public companies in the world is creating a new cryptocurrency might seem hard to believe. But for Facebook, a company that generated $55.8 billion revenue in 2018, almost exclusively by monetizing a shared social network, the push into blockchain, a shared  financial  network of transactions, represents multiple possible new revenue streams. While top competitors in the cryptocurrency space like Blockchain LLC and Coinbase